False Alarm!!!
by admin
November 15, 2008
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Nylon says, “The speculation that has been posted on the Internet is completely false. NYLON Magazine is not folding, and is actually doing very well.”
The rumors were spawned by a threatening truth. WWD posted a breakdown of ad page performance, and it doesn’t look good. Since last year, Vanity Fair is down 15.3%, In Style 14.9%, W 12.7% and Vogue 9.6%.
The only magazine with a rise in ad pages is Elle, which is undoubtedly due to Stylista. It is up 3.2%.
No matter how far Elle climbs up the advertising ladder, the show, its ridiculous contestants and Slowey’s dry impersonation of Miranda Priestly bring the magazine’s clout down 100% (no matter how much I love to watch it). At least the show is keeping them in positive numbers, I would hate to see a respectable employee lose their job so Elle can fulfill their promise of a paid position to Megan or Kate!
SOURCE
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